Art Director · Senior Illustrator · Bilingual EN/ES
35+ years creating visual work that connects brands with people.
I’ve spent over 20 years leading creative direction across two design agencies — ShiftFWD (Seattle, USA, 2010–2022) and Intuitive Designs (USA, 2002–2010) — developing brand strategy, visual identity, and illustration for 100+ clients across enterprise, education, healthcare, finance, startups, and digital platforms. ShiftFWD was featured in Crazy Egg, Unbounce, Kissmetrics, and Ion Interactive.
My work spans branding, key visuals, illustration, storyboarding, and art direction — from initial concept to final execution. I’ve managed cross-functional creative teams (UX/UI designers, graphic designers, illustrators, photographers, copywriters) and delivered campaigns that balance strategic thinking with strong visual craft.
Author & Art Director — Published Works
I’ve authored and illustrated two books — Kooky Pets (2010) and Glimpses From The Mummified Wood (2012) — serving as writer and Art Director on both.
As an album cover artist since the late 1980s, I’ve collaborated with artists and labels across Jazz, Blues, Prog Rock, Flamenco, and Electronic music — including projects associated with King Crimson, Emerson Lake & Palmer, Chano Domínguez, and Fairport Convention.
Bilingual by language. Bicultural by experience.
Native Spanish (Spain) · Full professional English · 14 years living and working in the USA (Seattle, Boise).
Equally comfortable leading creative in English or Spanish — with teams, clients, and briefs on both sides of the Atlantic.European Community citizen · USA Green Card holder.
Based in Boise, ID ·